When I shopped my first Honda (Accord 1987), the car was in huge demand in Northern Jersey. The dealer in Mahwah quoted me 3K above MSRP which I'm guessing was about 15K at that time. Salesman said: "Sorry, but if you not willing to pay this - there's someone right behind you who will". I went about 40 minutes north into Upstate NY and bought the Beige Accord for MSRP from a very attractive young lady named Coleen. That was the one and only time I paid sticker for any vehicle, but at the time that was a good deal. Of course back then, buyers didn't have all the tools and technology available now to aid in the negotiations. Wonder if anyone ever looked at dealer profit margins back in the 70s and 80s vs now. The dealers were in the drivers seat back then imho. I'll probably test drive a 16, I do like my 14 Highlander much more than my previous 09 Pilot, but it has its shortcomings also.